385: The Science of Belief, Opinion, and Persuasion
“I just felt like, well, let’s just show these people facts—they’re facts! But the truth is, I have the freedom to look at those facts in a way that they don’t. And that was something that wasn’t clear to me because, like any other human, I am not aware of the motivations that have led me to this thing or why I have placed my trust in particular individuals that other people don’t feel are trustworthy.”
This week we’re joined by podcaster, journalist, and author David McRaney to discuss his latest book How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion. It’s a deep look at what we know about what it takes to change someone’s mind and why it’s more complicated than you might think.